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Economics
IGCSE
Note IGCSE Microeconomics-Year10
Note IGCSE Macroeconomics-Year11
Edexcel A-Level
Note IAL Economics Unit 1: Markets in action
Note IAL Economics Unit 2: Macroeconomic performance and policy
Note IAL Economics Unit 3: Business behavior
Note IAL Economics Unit 4: Developments in the global economy
Business
IGCSE
Note IGCSE Business Studies-Year10
Note IGCSE Business Studies-Year11
Edexcel A-Level
Note IAL Business : Unit1 Marketing and people
Note IAL Business : Unit2 Managing business activities
Note IAL Business : Unit3 Business decisions and strategy
Note IAL Business : Unit4 Global business
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Economics
IGCSE
Note IGCSE Microeconomics-Year10
Note IGCSE Macroeconomics-Year11
Edexcel A-Level
Note IAL Economics Unit 1: Markets in action
Note IAL Economics Unit 2: Macroeconomic performance and policy
Note IAL Economics Unit 3: Business behavior
Note IAL Economics Unit 4: Developments in the global economy
Business
IGCSE
Note IGCSE Business Studies-Year10
Note IGCSE Business Studies-Year11
Edexcel A-Level
Note IAL Business : Unit1 Marketing and people
Note IAL Business : Unit2 Managing business activities
Note IAL Business : Unit3 Business decisions and strategy
Note IAL Business : Unit4 Global business
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Login
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IAL Business Unit1 : Marketing and people
SECTION1: MEETING CUSTOMER NEEDS
CHAPTER 1
THE MARKET
CHAPTER 2
MARKET RESEARCH
CHAPTER 3
MARKET POSITIONING
SECTION2: THE MARKET
CHAPTER 4
DEMAND
CHAPTER 5
SUPPLY
CHAPTER 6
MARKETS
CHAPTER 7
PRICE ELASTICITY OF DEMAND
CHAPTER 8
INCOME ELASTICITY OF DEMAND
SECTION3: MARKETING MIX AND STRATEGY
CHAPTER 9
MARKETING OBJECTIVES AND STRATEGY
CHAPTER 10
PRODUCT AND SERVICE DESIGN
CHAPTER 11
PROMOTION
CHAPTER 12
PRICE
CHAPTER 13
DISTRIBUTION
SECTION4: MANAGING PEOPLE
CHAPTER 14
APPROACH TO STAFFING
CHAPTER 15
RECRUITMENT, SELECTION AND TRAINING
CHAPTER 16
ORGANISATIONAL DESIGN
CHAPTER 17
MOTIVATION IN THEORY AND PRACTICE
CHAPTER 18
LEADERSHIP
SECTION5: ENTREPRENEURS AND LEADERS
CHAPTER 19
ROLE OF AN ENTREPRENEUR
CHAPTER 20
ENTREPRENEURIAL MOTIVES AND CHARACTERISTICS
CHAPTER 21
BUSINESS OBJECTIVES
CHAPTER 22
BUSINESS CHOICE
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